The Battle Cats celebrates 12 years of quirky cat-fueled warfare! Developer Ponos marks this milestone with a new Sengoku-era ad campaign, blending historical art with the game's signature humor.
From ninja cats to fish cats and the aptly named "Gross Cat," The Battle Cats' unique charm continues to resonate, defying the typical lifespan of mobile tower defense games. This enduring appeal is showcased in a new series of commercials.
These cinematic ads transport players to the Sengoku period, seamlessly merging historical accuracy with the franchise's playful aesthetic and iconic cat food cans. The collaboration with R/GA, resulting in the "The Way of the Cat" campaign, is a captivating blend of art and humor.
"As we celebrate 12 years of The Battle Cats, we’re thrilled to challenge expectations and highlight the game's strategic depth," states Ponos' COO and Managing Director Seiichiro Sano. "Our partnership with R/GA honors our past while inviting new players to experience the tactical gameplay in a fresh and exciting way."
Need help optimizing your feline army? Check out our Battle Cats tier list for strategic guidance!
Ready to unleash your inner cat commander? Download The Battle Cats for free on the App Store and Google Play (in-app purchases available). Join the community on Facebook for the latest news and visit the official website for more information.
