Gordon Ramsay, the renowned chef, is the latest celebrity to join Supercell's roster of collaborations. He'll be featured in Hay Day, beginning today, showcasing a surprisingly calm demeanor. Ramsay will fill the role of the absent Greg, introducing new in-game events and features.
Supercell's previous collaboration with Erling Haaland paved the way for these celebrity partnerships, but even then, a Gordon Ramsay appearance in Hay Day was unexpected. The game will feature humorous trailers highlighting Ramsay's newfound tranquility, even including an apology to past Hell's Kitchen contestants.
From today until the 24th, Ramsay will replace Greg (currently on a fishing trip), offering players access to new features and special events.
New In-Game Content While Ramsay's relaxed persona is a departure from his usual on-screen intensity, this isn't his first foray into mobile gaming. He's previously released mobile apps based on his TV shows. This collaboration further demonstrates Supercell's increasing reliance on celebrity partnerships.
Interestingly, Supercell is focusing not just on fictional characters but also real-life celebrities. Considering the generally older age demographic of Supercell's fanbase, these collaborations are likely designed to appeal to a wider audience.
New to Hay Day? Check out our Hay Day tips and tricks guide for a head start on mastering the game's mechanics!
