Clash Royale's Unexpected Collaboration: Michael Bolton Becomes the "Barboltian"
Supercell, the creators of Clash Royale, have once again surprised us with an unusual celebrity partnership. This time, it's none other than singer Michael Bolton collaborating with the game's iconic Barbarian character. Following in the footsteps of Erling Haaland in Clash of Clans and Gordon Ramsay in Hay Day, this collaboration is arguably Supercell's most bizarre yet.
The highlight is a new music video featuring Bolton and the Barbarian (now rebranded as the "Barboltian," complete with a mullet and handlebar mustache) performing a unique rendition of Bolton's classic hit, "How Am I Supposed to Live Without You." This video is specifically targeted at players who have stopped playing Clash Royale.
The collaboration extends beyond the music video; the song will be available on major music streaming platforms. However, there's currently no announced rewards campaign to incentivize lapsed players' return, suggesting Supercell is relying on the Barboltian's vocal charm to draw them back.
Will the Music Win Back Players?
While the collaboration is undeniably humorous and unexpected, the effectiveness of a parody music video in re-engaging former players remains questionable. Hopefully, Supercell will introduce additional in-game promotions or a return campaign to attract those who have been away from the game.
In the meantime, if this collaboration has tempted you back to Clash Royale, be sure to consult our updated tier list to strategize your gameplay effectively.
